MontBlanc “Writing Time” Exhibition at Mandarin Gallery, Singapore

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Montblanc launches its 'Writing Time' Exhibition celebrating the 190th Anniversary of Chronograph and the invention of Nicolas Rieussec which made its debut to time a horse race held in Paris on the 1 September 1821.

The façade of the duplex boutique was hoarded up with a giant book structure ready for a 3D mapping presentation as the entrance of the exhibition. Within the exhibition ground the existing Boutique was transformed into a “Time Gallery”, showcasing an impressive development of chronograph innovations and it’s usage for over two centuries. All display was treated with multimedia touch with the use of the latest Christie Microtile display, telling the “Writing Time” story.

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